Environmental credentials important to Gen Y - poll

This is interesting:

A new poll suggests Gen Y jobseekers are more likely to be attracted to "green" employers.In a poll of 1,600 graduates, carried out by talent management provider Onetest, 73% of respondents said the carbon footprint of a prospective employer was an important factor in whether or not they took the job.

Some 75% said an employer's commitment to social and charitable activities was also important to them. Onetest managing director Steve Dahl said that far from being self-absorbed, today's graduates were environmentally and socially idealistic, and would choose employers with similar values.

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